Persian (Native) — Full professional proficiency
English (C2) — Fluent | TOEIC: 905/990
French (C1) — Proficient, academic & daily communication
Technical & Digital Skills
Microsoft Office Suite: Word, Excel (data analysis & advanced functions), PowerPoint
Adobe Creative Tools: Lightroom, Premiere Rush, Illustrator (basic)
Creative Design: Canva, Procreate, Figma (wireframes & prototyping)
Video Editing: iMovie, InShot
Data & Analytics: Google Analytics, Excel (statistical & econometric functions), basic SPSS/RStudio
Marketing & Communication: SEO, Google Ads, Social Media Ads, Email Marketing, Content Creation, Creative Storytelling
E-commerce & Website Tools: Shopify, WIX, Google Sites, WordPress (basic)
Programming & Tech: HTML (basic), RStudio (basic), exposure to Machine Learning/AI concepts for marketing (predictive analytics, personalization)
Project & Brand Management: Project planning (Gantt charts, task coordination), Brand Identity Design, CSR strategy integration
Effective Communication: Delivered clear and engaging presentations during group projects (e.g., Luxury Marketing project with Porsche & Ferrari contacts), making complex ideas accessible.
Teamwork & Collaboration: Inspired and coordinated classmates in research projects, motivating them to explore luxury marketing despite initial hesitation.
Organisations Planning: Applied project management techniques (e.g., Gantt charts) to structure academic and personal projects such as Maison RoRa and Perchy.
Intellectual Curiosity: Expanded knowledge beyond coursework through certifications like Google Digital Marketing & E-commerce and ongoing learning in CSR, branding, and AI applications.
Engagement & Initiative: Took the lead in associations (BDE International Students Referent, UNICEF volunteer), actively creating connections and supporting integration.
Creativity & Innovation: Developed original projects (Maison RoRa jewelry brand, Perchy wellness app, Atelier Floral de Rora) blending design, storytelling, and strategy.
Leadership Potential: Guided peers in both academic and associative contexts, encouraging participation and ensuring goals were achieved.
Adaptability: Adjusted successfully to life in France, overcoming initial language barriers and building strong cross-cultural friendships.
Cultural Awareness: Collaborated with international classmates (Chinese, European, etc.), gaining insight into how cultural differences shape consumer behaviour.
Accountability: Consistently followed through on commitments in group projects, volunteer work, and event planning, ensuring reliability.